Karina Kornacka, MBA
About Karina Kornacka, MBA
Karina Kornacka, MBA, is a Principal Product Marketing Manager of Strategic Partnerships at Adobe, with extensive experience in product marketing and strategic partnerships, including previous roles at Amazon and GlaxoSmithKline.
Current Role at Adobe
Karina Kornacka serves as the Principal Product Marketing Manager of Strategic Partnerships at Adobe. She has been in this role since 2023, operating from Seattle, Washington. In this position, she focuses on developing and managing strategic partnerships that enhance Adobe's product offerings and market reach.
Previous Experience at Amazon
Karina Kornacka has held multiple roles at Amazon, contributing to various product marketing initiatives. She worked as a Senior Product Marketing Manager for Buy with Prime from 2021 to 2023, and prior to that, she served as the Head of Enterprise Marketing and Insights for Buy with Prime and Multi-Channel Fulfillment for three months in 2023. Additionally, she was a Senior Product Marketing Manager for Business Prime from 2020 to 2021 and worked as the Hospitality Category Leader in 2019.
Background in Marketing and Branding
Karina Kornacka has a diverse background in marketing and branding, with experience in various industries. She worked as a Marketing Manager at Theratechnologies Inc. from 2010 to 2012 and as a Branding and Quality Assurance Analyst at GlaxoSmithKline from 2007 to 2009. Her early career included an internship as a B2B External Ad Sales Territory Representative at Quebecor World in 2006.
Education and Expertise
Karina Kornacka holds an MBA in International Business Strategy from Alliance Manchester Business School, which she completed from 2012 to 2014. She also earned a Bachelor of Arts Specialized Honours in Creative Advertising from the University of Guelph-Humber between 2005 and 2009. Her expertise includes leading end-to-end sales and marketing strategies and managing high-growth products from launch to global scale.
Career Development and Skills
With over 14 years of experience, Karina Kornacka has developed a strong skill set in strategic partnerships and product marketing. Her career includes roles that required her to lead significant business model changes and product launches. She has also worked as an Accounts Coordinator at DDB/Rapp Canada in 2009 and as an Enterprise Partner Sales & Marketing Manager at Danone from 2013 to 2017.