Jerry (Tzu Jui) Wang
About Jerry (Tzu Jui) Wang
Jerry (Tzu Jui) Wang is a Global PC Marketing Specialist at ASUS, where he has worked since 2018. He holds a Bachelor's Degree in International Relations and Affairs from National Chengchi University and has experience in leading marketing initiatives and collaborating with cross-functional teams.
Work at ASUS
Currently, Jerry Wang serves as a Global PC Marketing Specialist at ASUS, a position he has held since 2018. In this role, he has been involved in cross-functional task force projects aimed at future product development. He collaborates with hardware and software research and development teams, industrial designers, and project managers to enhance product offerings. His marketing efforts include leading campaigns for notable products such as the ZenBook Pro Duo (UX581), where he implemented both above-the-line and below-the-line communication strategies.
Education and Expertise
Jerry Wang studied International Relations and Affairs at National Chengchi University, where he earned his Bachelor’s Degree from 2014 to 2018. He participated in a Student Exchange Programme at Deakin University from 2016 to 2017, further expanding his academic experience. His educational background provides a strong foundation for his expertise in global marketing strategies and international collaboration.
Marketing Achievements
In his role at ASUS, Jerry Wang achieved significant results, including a 500% growth in software landing page views within 18 months. This growth was a direct result of his oversight of ASUS software and new technology marketing initiatives. He has also developed comprehensive marketing assets, such as 3D animated product videos and scenario photos, in collaboration with in-house designers and creative agencies.
Previous Experience at Edelman
Before joining ASUS, Jerry Wang interned at Edelman for nine months in 2018 in Taipei City, Taiwan. During this internship, he gained valuable experience in marketing and communications, which contributed to his skill set in managing marketing strategies and vendor partnerships.
Collaborative Marketing Strategies
Jerry Wang has maintained productive partnerships with vendors such as Amazon (A4PC) and DTS. These collaborations focus on developing effective marketing strategies that enhance product visibility and market reach, showcasing his ability to work with external partners to achieve common goals.