Cassandra Parra
About Cassandra Parra
Cassandra Parra is a Marketing Manager and Assistant Vice President at City National Bank, where she has worked since 2021. She has previous experience in marketing and analysis roles at First National Bank of Omaha and Starcom.
Current Role at City National Bank
Cassandra Parra serves as the Marketing Manager and Assistant Vice President at City National Bank. She has held this position since 2022, contributing to the bank's marketing strategies and initiatives. Her role involves overseeing marketing campaigns and ensuring alignment with the bank's overall objectives. Parra's experience in the financial sector enhances her ability to develop effective marketing solutions tailored to the bank's clientele.
Previous Experience in Marketing
Prior to her current role, Cassandra Parra worked at City National Bank as a Marketing Analyst from 2020 to 2021. In this position, she focused on analyzing market trends and customer data to inform marketing strategies. Before joining City National Bank, she was employed at Starcom as a Media Analyst from 2019 to 2020, where she analyzed media performance and provided insights to optimize advertising efforts. Her earlier experience includes a role as Assistant Marketing Manager at First National Bank of Omaha from 2017 to 2018.
Educational Background
Cassandra Parra completed her Associate's of Science degree in General Studies at Kishwaukee College from 2011 to 2013. She furthered her education at Northern Illinois University, where she earned a Bachelor's degree in Business Administration and Management from 2013 to 2015. This educational foundation supports her expertise in marketing and management within the banking sector.
Early Career in Banking
Cassandra Parra began her career in banking at First National Bank of Rochelle, where she worked as a Teller from 2010 to 2013. She then transitioned to First National Bank of Omaha, where she held various positions, including Teller from 2013 to 2015, Analyst I in Commercial & Private Banking Credit Analysis from 2015 to 2016, and Management Trainee from 2016 to 2017. These roles provided her with a solid grounding in banking operations and customer service.
Community Involvement
Cassandra Parra served as the Executive Board Member and Marketing Chair for Kishwaukee United Way from 2017 to 2018. In this role, she contributed to marketing efforts aimed at promoting the organization's initiatives and community programs. Her involvement reflects her commitment to community engagement and support.