Linda Duncombe
About Linda Duncombe
Linda Duncombe serves as the Executive Vice President of Marketing and Product Strategy at City National Bank, where she has led digital transformation initiatives since 2019. Her previous roles include senior positions at Citi, where she focused on marketing and customer experience across various regions.
Work at City National Bank
Linda Duncombe serves as the Executive Vice President of Marketing and Product Strategy at City National Bank, a position she has held since 2019. In this role, she leads digital transformation initiatives aimed at enhancing customer experience through innovative marketing strategies. Her leadership has been instrumental in developing a customer-first approach that has significantly contributed to the bank's growth and customer satisfaction. Duncombe's efforts in integrating digital solutions into the bank's product offerings have strengthened its competitive edge in the financial sector.
Previous Experience at Citi
Prior to her current role, Linda Duncombe held multiple positions at Citi. She served as Managing Director and Global Head of Social, Content and Digital Marketing for six months in 2015-2016 in the Greater New York City Area. Before that, she was Managing Director and Head of Marketing, Digital and Customer Experience at Citi Australia from 2011 to 2015, and Director of Marketing, Digital and Customer Experience at Citi Australia from 2010 to 2011. Additionally, she has been the Managing Director and Head of Growth, Chief Marketing Officer at Citi FinTech since 2016.
Education and Expertise
Linda Duncombe studied at Harvard Business School, where she completed the Advanced Management Program in 2008 and the Global Executive Women's Forum in 2010. Her education has equipped her with advanced skills in management and strategy, which she has applied throughout her career in various leadership roles in marketing and digital transformation.
Background
Before her tenure at Citi, Linda Duncombe worked at National Australia Bank Limited as General Manager of Sales and Strategy for nabbusiness from 2008 to 2009. Her diverse experience in marketing and strategy across different regions, including Australia and the United States, has contributed to her expertise in driving marketing initiatives and enhancing customer experiences.
Leadership and Recognition
Linda Duncombe is recognized for her ability to inspire and lead diverse teams towards achieving strategic marketing goals. Her leadership at City National Bank has been pivotal in fostering a culture that prioritizes customer satisfaction and innovative marketing solutions.