Michele Ducci
About Michele Ducci
Michele Ducci is a Digital Marketing Manager with extensive experience in optimizing digital marketing campaigns and improving ROI. He currently works at Ford Motor Company and has held various marketing roles in notable companies such as Versace and Neticon.
Current Role at Ford Motor Company
Michele Ducci has been serving as the Digital Marketing Manager at Ford Motor Company since 2016. In this role, she focuses on leveraging analytics to optimize digital marketing campaigns and improve return on investment (ROI). Her responsibilities include developing and implementing comprehensive digital strategies that align with the company's business goals. She works in the Rome Area, Italy, and has contributed to the digital transformation of the organization.
Previous Experience in Digital Marketing
Before joining Ford Motor Company, Michele Ducci held several positions in digital marketing. She worked as a Digital Marketing Manager at Versace from 2014 to 2016, where she managed digital marketing initiatives. Prior to that, she was a Digital Marketing Manager at Neticon from 2012 to 2014. Additionally, she served as a Marketing Consultant at BagExpress and Home2Home in 2012, and worked at Sintra Consulting as Digital Marketing & Advertising from 2009 to 2010.
Educational Background
Michele Ducci has a strong academic background in marketing and business. She earned her Bachelor's degree from Università degli Studi di Firenze, completing her studies from 2004 to 2008. She continued her education at the same university, obtaining a Master's degree from 2008 to 2010. Additionally, she studied at Università Cattolica del Sacro Cuore, where she achieved another Master's degree from 2011 to 2012. She also attended Kaplan International College in Sydney for 11 months in 2011.
Expertise in Digital Marketing Strategies
Michele Ducci specializes in developing and implementing digital marketing strategies that align with business objectives. She possesses expertise in managing customer relationship management (CRM) systems and lead management processes to enhance customer engagement. Her experience includes coordinating both internal and external stakeholders to achieve marketing goals, as well as playing a key role in driving cultural changes through the integration of IT solutions.