Hannah Brady
About Hannah Brady
Hannah Brady is a Senior Manager specializing in influencer marketing at Golin, with over nine years of experience in digital marketing. She has a proven track record in driving engagement and awareness through strategic influencer programs for various brands, including Pepsi.
Current Role at Golin
Hannah Brady serves as the Senior Manager, Influencer at Golin, a position she has held since 2024. In this role, she is responsible for leading influencer marketing strategies and programs. Her expertise in driving engagement and conversion through innovative influencer initiatives is a key asset to the agency. She has a proven track record of executing successful campaigns that enhance brand awareness and foster consumer connections.
Previous Experience in Digital Marketing
Hannah Brady has over nine years of experience in digital marketing, with a focus on influencer and social media campaigns. Prior to her current role at Golin, she worked at various organizations, including Mungo, Konnect Agency, and Bandolier Media. At Konnect Agency, she served as an Account Executive for two years, where she honed her skills in managing client relationships and executing marketing strategies. Her experience spans multiple roles that contribute to her comprehensive understanding of the digital marketing landscape.
Influencer Marketing Expertise
Brady has demonstrated expertise in influencer marketing through her leadership of influencer programming for major clients, including Pepsi. Her responsibilities included sourcing influencers, outreach, contracting, negotiation, budgeting, and campaign measurement. This experience has equipped her with the skills necessary to develop and execute strategic influencer programs that drive measurable results.
Educational Background
Hannah Brady earned her Bachelor of Arts (B.A.) degree in Public Relations, Advertising, and Applied Communication from the University of Arkansas. She attended the university from 2010 to 2014, where she gained foundational knowledge and skills that have supported her career in digital marketing and communications.
Career Progression
Brady's career began as an Assistant Account Executive at Callanan & Klein Communications in 2015. She then transitioned to various roles, including Public Relations Account Executive at Motive: A Project Worldwide Agency and Brand Communications Manager at GoodPop. Her diverse experiences across different companies and roles have contributed to her extensive knowledge in marketing and communications.