Kevin Chen
About Kevin Chen
Kevin Chen serves as the Vice President and Head of Technology and Corporate Communications Practice at 高诚公关顾问有限公司 in Shanghai. He has extensive experience in strategic communications, crisis management, and brand positioning, having held various roles in the public relations industry since 2010.
Current Role at 高诚公关顾问有限公司
Kevin Chen serves as Vice President and Head of Technology and Corporate Communications Practice at 高诚公关顾问有限公司. He has held this position since 2020, contributing to the firm's strategic direction and client engagement in Shanghai, China. His role involves overseeing communication strategies and leading initiatives that enhance brand recognition and market presence.
Previous Experience at WE Communications
Prior to his current role, Kevin worked at WE Communications as a Senior Account Manager, also known as Associate Account Director, from 2014 to 2017. During his three years in this position, he managed client accounts and developed communication strategies tailored to the needs of various organizations in Shanghai.
Educational Background
Kevin Chen obtained a Master of Arts in Foreign Language and Applied Linguistics from 上海对外经贸大学, where he studied from 2006 to 2009. He also holds a Bachelor of Arts in Business English from 江西理工大学, where he studied from 2002 to 2006. His educational background supports his expertise in communication and linguistics.
Expertise in Strategic Communications
Kevin possesses extensive expertise in strategic communications, particularly in spokesperson training and pitch coaching. His skills are especially relevant in crisis and issue management within the Chinese market. He advises clients on communication strategy, brand positioning, and messaging, focusing on transformative events that impact reputation and market value.
Leadership and Management Skills
Kevin demonstrates strong capabilities in budget and resource management, team leadership, and problem-solving. His experience across various roles in public relations has equipped him with the skills necessary to lead teams effectively and manage complex projects in the communications field.