Lauren Hoffman
About Lauren Hoffman
Lauren Hoffman serves as the Director of Insights & Analytics at Golin, a position she has held since 2024 in Chicago, Illinois. With a background in social analysis and account management, she has accumulated extensive experience in the field through various roles at Golin and FleishmanHillard.
Work at Golin
Lauren Hoffman currently serves as the Director of Insights & Analytics at Golin, a position she has held since 2024. Based in Chicago, Illinois, she has accumulated six months of experience in this role. Prior to her current position, she worked at Golin in various capacities, including Senior Manager of Insights & Analytics from 2021 to 2024 and Manager of Insights & Analytics from 2020 to 2021. Her extensive experience at Golin highlights her expertise in analytics within the communications industry.
Previous Experience in Insights and Analytics
Before joining Golin, Lauren Hoffman worked at Methods+Mastery as a Senior Account Executive - Social Analyst from 2018 to 2019. She also held the position of Account Executive - Social Analyst at FleishmanHillard from 2016 to 2017. Her career began at FleishmanHillard, where she served as an Assistant Account Executive and Digital & Social Intern. This diverse background in social analytics and account management has contributed to her skills in insights and analytics.
Education and Expertise
Lauren Hoffman earned her Bachelor of Science (B.S.) degree in Public Relations, Advertising, and Applied Communication from Boston University. She studied there from 2012 to 2015. Her educational background provides a strong foundation for her career in insights and analytics, equipping her with the necessary skills to excel in the communications field.
Career Timeline
Lauren Hoffman's career spans several years in the communications and analytics sectors. She began her professional journey as a Digital & Social Intern at FleishmanHillard in 2015. Over the years, she progressed through various roles, including Assistant Account Executive and Account Executive at FleishmanHillard, before moving to Methods+Mastery and eventually returning to Golin. Her career trajectory reflects a consistent focus on insights and analytics.