Greg Welch
About Greg Welch
Greg Welch serves as the Sr. Director of Digital Marketing and Demand Generation at Rambus, a position he has held since 2018. With a background in marketing and a degree in International Business from the University of Nevada, Reno, he has significantly increased marketing-sourced opportunities and raw leads during his tenure.
Work at Rambus
Greg Welch has held multiple positions at Rambus since he joined the company. He currently serves as the Sr. Director of Digital Marketing and Demand Generation, a role he has occupied since 2018. In this position, he has achieved a 300% increase in raw leads year over year. Prior to this, he worked as the Director of Digital Marketing and Demand Generation from 2016 to 2018, and as a Senior Digital Marketing Manager from 2015 to 2016. His career at Rambus began as a Marketing Contractor in 2010, and he progressed through various roles, including Sr. Marketing Specialist and Digital Marketing Manager.
Education and Expertise
Greg Welch earned a Bachelor of Science degree in International Business from the University of Nevada, Reno. His educational background has equipped him with the knowledge and skills necessary for his roles in digital marketing and demand generation. His expertise includes driving marketing strategies and optimizing lead generation processes, contributing to significant increases in marketing-sourced opportunities.
Background
Before joining Rambus, Greg Welch worked at TechChannel US as the Head of Marketing from 2017 to 2019. He also has experience in the financial sector, having worked at Bank of America in Sales & Service from 2006 to 2008. His diverse background in marketing and sales has provided him with a comprehensive understanding of customer engagement and demand generation.
Achievements
In his current role at Rambus, Greg Welch has successfully increased marketing-sourced opportunities by 150% year over year. His collaborative efforts with the PR team have focused on driving quantifiable ROI. Throughout his career at Rambus, he has consistently demonstrated his ability to enhance lead generation and marketing effectiveness.