Lisa Nguyen
About Lisa Nguyen
Lisa Nguyen is a Sr. Demand Generation Specialist with extensive experience in sales and marketing roles across various companies, including Rambus and Google. She specializes in marketing analytics and lead lifecycle management, and has a strong background in optimizing operational processes and CRM platforms.
Work at Rambus
Lisa Nguyen has held multiple roles at Rambus since 2017. She started as a Sales Analyst from 2017 to 2019, where she contributed to sales data analysis. Following this, she served as a Global Sales Operations Specialist from 2019 to 2021, focusing on enhancing sales processes. Currently, she is the Sr. Demand Generation Specialist, a position she has held since 2021. In this role, she specializes in marketing analytics and lead lifecycle management, optimizing campaign tracking and reporting. She was recognized as the 2021 Rambus Corporate Marketing Partner of the Year by the sales organization.
Previous Work Experience
Prior to her tenure at Rambus, Lisa Nguyen worked in various roles across different companies. She was an Assistant Manager at Chico's FAS Inc. from 2005 to 2011, and later served as a Store Manager at the same company from 2011 to 2012. In 2012, she worked as a Store Manager at Gymboree for 9 months. She also held a contract position as the Google Shopping Team Lead with Adecco from 2013 to 2014. Additionally, she worked as a Sales Associate at Burberry during the same period. From 2014 to 2017, she was a Project Manager at Underwriter's Laboratory.
Education and Expertise
Lisa Nguyen studied at San Jose State University, where she earned a Bachelor of Science in Business Administration with a concentration in Management. Her educational background supports her expertise in marketing analytics and lead lifecycle management. She has developed skills in optimizing operational processes and managing data hygiene for marketing initiatives, utilizing tools such as LinkedIn Sales Navigator, Salesforce Inbox, and Pardot.
Achievements
Throughout her career, Lisa Nguyen has made significant contributions to operational efficiency and marketing effectiveness. She revitalized the company's CRM platform, Salesforce, to enhance marketing and sales operations. Additionally, she successfully transitioned the marketing automation platform from HubSpot to Pardot, which optimized marketing efforts. Her work has been recognized with the 2021 Rambus Corporate Marketing Partner of the Year award, highlighting her impact on the organization.