Alina Torres Muñiz
About Alina Torres Muñiz
Alina Torres Muñiz is the Digital Business Sub Director at Sony Music Entertainment, where she has worked since 2018. She possesses expertise in content development for various media platforms and has a strong background in audience trends within the entertainment and music industry.
Work at Sony Music Entertainment
Alina Torres Muñiz has been employed at Sony Music Entertainment since 2012. She currently holds the position of Digital Business Sub Director, a role she has occupied since 2018. In her capacity, she focuses on digital business strategies and partnerships within the entertainment and music industry. Prior to her current role, she served as a Digital Account Manager for six years, where she managed various digital initiatives and partnerships. Her work at Sony Music has allowed her to leverage her expertise in audience trends and market behavior.
Education and Expertise
Alina Torres Muñiz studied at Universidad Iberoamericana in Ciudad De México, where she earned a Bachelor's degree in Communication from 2003 to 2008. Her education has provided her with a strong foundation in media and communication, which she applies to her work in both traditional and digital media platforms. Alina possesses a deep understanding of audience trends and market behavior, particularly in the entertainment and music sectors, enhancing her ability to develop effective content strategies.
Background
Before joining Sony Music Entertainment, Alina served as Editor in Chief at Indie Rocks! from 2004 to 2007. During her three years in this role, she was responsible for overseeing content development and editorial direction. This experience contributed to her understanding of the music industry and audience engagement. Alina is fluent in both English and Spanish, which facilitates her communication across diverse markets.
Project Management Skills
Alina Torres Muñiz has demonstrated strong project management skills throughout her career. She is experienced in managing business partnerships and talent, which are essential components of her current role at Sony Music Entertainment. Her ability to set effective priorities enables her to achieve both immediate and long-term business objectives, contributing to the success of digital initiatives within the company.