Awan Yulianto

Awan Yulianto

Strategic Marketing Manager @ Sony Music Entertainment

About Awan Yulianto

Awan Yulianto is a Strategic Marketing Manager at Sony Music Entertainment Indonesia, where he has worked since 1997. He is also a travel writer and blogger, known for his book 'Shorttrip Bangkok-Pattaya' and his passion for combining travel with photography and culinary experiences.

Work at Sony Music Entertainment

Awan Yulianto has served as the Strategic Marketing Manager at Sony Music Entertainment Indonesia since 1997. With over 27 years of experience in the role, he has been instrumental in developing marketing strategies that align with the company's goals. His tenure at Sony Music has allowed him to contribute to various projects and initiatives, enhancing the visibility of artists and music in the Indonesian market.

Education and Expertise

Awan Yulianto holds a Bachelor's degree in International Relations from Universitas Padjadjaran (Unpad). His educational background has equipped him with a solid understanding of global dynamics, which he applies in his marketing strategies at Sony Music. His expertise extends beyond marketing to include travel writing, photography, and culinary experiences.

Background in Travel Writing

Awan Yulianto began his journey in travel writing with the launch of his travel blog in 2009. This platform allowed him to share his travel experiences and deals with a wider audience. His passion for travel writing culminated in the publication of his first book, 'Shorttrip Bangkok-Pattaya,' in March 2013, which is written in Bahasa Indonesia. He is currently working on a second travel book, expected to be published in early 2014.

Previous Experience in Broadcasting

Before his current role at Sony Music, Awan Yulianto worked as an Announcer at Lite FM 105.8 Jakarta from 2012 to 2013. This experience in broadcasting provided him with skills in communication and audience engagement, which he has leveraged in his marketing career.

Passion for Travel and Budget Exploration

Awan Yulianto has a strong passion for travel, which includes organizing budget trips. He organized a memorable low-budget trip with 12 friends, exploring four countries, which sparked his interest in budget travel. In addition to travel, he enjoys photography and culinary experiences, combining these interests to enrich his travel narratives.

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