Lorena Andrade Galán
About Lorena Andrade Galán
Lorena Andrade Galán serves as the Director of Digital Marketing at Sony Music Entertainment, a position she has held since 2019. Previously, she was the Country Manager for Mexico at Octopus Media Group from 2016 to 2019 and studied communication and media at Politécnico Grancolombiano.
Work at Sony Music Entertainment
Lorena Andrade Galán has been serving as the Director de Marketing Digital at Sony Music Entertainment since 2019. In this role, she is responsible for overseeing digital marketing strategies and initiatives within the company. Her tenure at Sony Music has spanned five years, during which she has contributed to the development and execution of marketing campaigns that enhance the visibility and reach of the company's artists and music.
Previous Experience at Octopus Media Group
Before joining Sony Music Entertainment, Lorena Andrade Galán worked at Octopus Media Group as the Country Manager for Mexico from 2016 to 2019. In this position, she managed operations and marketing strategies for the company in the Mexican market. Her experience at Octopus Media Group lasted for three years, during which she played a key role in driving the company's growth and presence in the region.
Education and Expertise
Lorena Andrade Galán studied at Politécnico Grancolombiano, where she focused on Estudios sobre comunicación y medios. She earned her degree as Comunicadora Social y Periodista between 2005 and 2009. This educational background has equipped her with a solid foundation in communication and media studies, which she has applied throughout her career in marketing and management roles.