Samantha Valenza
About Samantha Valenza
Samantha Valenza is a Coordinator in International Marketing at Sony Music Entertainment, where she has worked since 2019. She holds a Bachelor of Science in Business Administration from the University of Rhode Island and an MBA in Music Business from Berklee College of Music.
Current Role in International Marketing
Samantha Valenza currently serves as the Coordinator of International Marketing at Sony Music Entertainment. She has held this position since 2019, contributing to various marketing initiatives aimed at promoting artists and music globally. Her role involves collaborating with international teams to enhance the visibility and reach of the company's music catalog.
Previous Experience at Sony Music Entertainment
Before her current role, Samantha Valenza worked at Sony Music Entertainment as an Executive Assistant in the International Marketing department from 2018 to 2019. In this capacity, she supported the marketing team by managing schedules and coordinating projects. Additionally, she gained experience as an A&R Intern at Sony Music in 2016, where she assisted with artist development and project management.
Educational Background
Samantha Valenza earned a Bachelor of Science in Business Administration from the University of Rhode Island, where she studied from 2013 to 2017. She furthered her education by obtaining a Master of Business Administration with a focus on Music Business from Berklee College of Music, completing her studies from 2020 to 2022. Additionally, she spent 11 months studying at Universitat Autònoma de Barcelona in 2016.
Experience in Social Media and A&R
Prior to her current position, Samantha Valenza worked as a Social Media Coordinator and Tastemaker at fanum.fm from 2017 to 2018. She also held the role of A&R and Promotion Assistant at Capitol Records for one year, where she supported promotional activities and artist relations. Her diverse experience in marketing and A&R has equipped her with a comprehensive understanding of the music industry.
Early Career Roles
Samantha Valenza began her career with a temporary assistant position at AMC Networks in 2014. This early role provided her with foundational experience in administrative support within the entertainment sector. Her subsequent positions in various music-related organizations have contributed to her expertise in marketing and artist management.