Kerri Beevers
About Kerri Beevers
Kerri Beevers is a Marketing Manager with extensive experience in the Fintech and Financial Services sectors. She has held various roles in marketing and customer retention, including positions at Nestle S.A., Wonga, Just Retirement, and currently at Starling Bank.
Current Role at Starling Bank
Kerri Beevers has been serving as the Marketing Manager at Starling Bank since 2019. In this role, she is responsible for overseeing marketing initiatives and strategies that align with the bank's objectives. Her expertise in customer relationship management (CRM) and multi-channel campaign management contributes to the bank's growth and customer engagement efforts.
Previous Experience in Marketing
Before joining Starling Bank, Kerri held several marketing positions. She worked at Wonga as a Senior Campaign and Customer Retention Manager from 2016 to 2019, where she focused on enhancing customer loyalty. Prior to that, she was a Brand Specialist at Just Retirement from 2015 to 2016 and a Campaign Specialist there from 2010 to 2015. Her experience spans various aspects of marketing, including campaign management and brand development.
Educational Background
Kerri studied at Oxford Brookes University from 2004 to 2008, where she earned a Bachelor of Arts degree in Business and Marketing Communications. This educational foundation has equipped her with the knowledge and skills necessary for her career in marketing, particularly in the financial services sector.
Expertise in CRM Strategies
Kerri possesses expertise in developing and leading effective customer relationship management (CRM) strategies tailored for the Fintech and Financial Services sectors. Her skills include managing multi-channel campaigns that encompass digital, direct mail, and email strategies, which are essential for engaging customers and driving retention.
Work History Overview
Kerri has a diverse work history that includes positions at various organizations. She began her career as a Sales Assistant at Marks and Spencer from 2002 to 2004, followed by an Administrative Assistant role at NHS from 2004 to 2005. She also completed a placement at Nestle S.A. from 2006 to 2007. Her extensive experience in both marketing and administrative roles has contributed to her comprehensive understanding of business operations.