Melanie Richiardi
About Melanie Richiardi
Melanie Richiardi is a Senior Integrated Project Manager at L'Oreal, specializing in both Above The Line (ATL) and Below The Line (BTL) marketing strategies. She has extensive experience in rebranding and has worked on enhancing team efficiency for Worldpay.
Work at TAG
Melanie Richiardi has held the position of Senior Integrated Project Manager at TAG since 2005. In this role, she manages projects for L'Oreal, focusing on both Above The Line (ATL) and Below The Line (BTL) marketing strategies. Her responsibilities include overseeing project workflows and ensuring that client requirements are met efficiently. She has been instrumental in maintaining strong relationships between client sites and studios, facilitating effective communication and collaboration.
Education and Expertise
Melanie Richiardi's educational background includes primary education at Field End Primary School from 1976 to 1981, followed by secondary education at Queensmeade Secondary School from 1984 to 1989. During her time at Queensmeade, she achieved a total of 11 GCSEs, demonstrating a strong academic foundation. Her expertise spans project management, rebranding, and workflow implementation, particularly within the marketing sector.
Background
Melanie Richiardi has extensive experience in project management, particularly in the marketing domain. She has worked on rebranding over 300 items for Worldpay, showcasing her ability to handle large-scale projects. Her role at Worldpay also involved implementing workflows and best practices that improved team efficiency and reduced operational costs. This background has equipped her with the skills necessary to manage complex projects effectively.
Achievements
Throughout her career, Melanie Richiardi has achieved significant milestones, particularly in her role at Worldpay, where she successfully rebranded over 300 items. Additionally, her contributions to workflow implementation have led to enhanced team efficiency and cost reductions. At TAG, her ongoing work with L'Oreal in both ATL and BTL divisions highlights her capability in managing diverse marketing strategies and maintaining client relationships.