Tracey Strober

Tracey Strober

Global Director Of Retail Solutions And Customer Experience @ URBN

About Tracey Strober

Tracey Strober serves as the Global Director of Retail Solutions and Customer Experience at URBN, where she has worked since 2019. With over 20 years of experience in retail, she specializes in enhancing brand loyalty through effective communication and team management.

Current Role at URBN

Tracey Strober currently serves as the Global Director of Retail Solutions and Customer Experience at URBN, which encompasses Urban Outfitters, Anthropologie Group, Free People, and Nuuly. She has held this position since 2019, contributing to the company's focus on enhancing customer experiences and retail solutions. Her role involves developing strategies that improve brand loyalty among both employees and customers.

Previous Experience at Urban Outfitters

Tracey Strober has extensive experience at Urban Outfitters, where she has held multiple positions. She worked as the Director of Omni Operations, Communications & Customer Service from 2015 to 2017. Prior to that, she served as the Sr. Communications & Operations Manager from 2007 to 2013 and as the Director of Store Operations and Communication from 2013 to 2015. Additionally, she started her career at Urban Outfitters as a Store Manager from 2002 to 2007.

Retail Management Background

Before joining Urban Outfitters, Tracey Strober worked at Abercrombie & Fitch as a Store Manager from 1997 to 2002. This early experience in retail management laid the foundation for her extensive career in the retail industry, which spans over 20 years. Her focus has been on omni-channel retail strategies and innovative solutions that enhance customer engagement.

Education and Expertise

Tracey Strober earned a Bachelor of Arts (B.A.) degree in English Language and Literature from Pennsylvania State University, where she studied from 1997 to 2001. Her educational background complements her professional expertise in developing programs and communication techniques aimed at fostering brand loyalty among employees and customers.

Leadership and Communication Skills

Tracey Strober emphasizes the importance of building positive relationships and transparent communication within her teams. Her leadership style focuses on empowering colleagues and effectively managing teams, which has been a key aspect of her roles in retail operations and customer experience.

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