Crispin Davies
About Crispin Davies
Crispin Davies serves as the Head of Estate Transformation, bringing extensive experience in retail and marketing. He has held various leadership roles at notable companies, including Tesco and Sainsbury's Homebase, and has a strong educational background with an MBA from London Business School.
Work at Wickes
Crispin Davies has been employed at Wickes since 2014, initially serving as Head of Store Format for ten years. In 2017, he transitioned to the role of Head of Estate Transformation, where he has worked for seven years. His responsibilities include overseeing the strategic transformation of Wickes' estate, focusing on enhancing store formats and improving customer experience.
Education and Expertise
Crispin Davies holds a Master of Business Administration (MBA) from London Business School, where he studied full-time from 1990 to 1992. He also earned a Bachelor of Arts with Honors in English Language and Literature from The University of Salford, studying from 1982 to 1985. His educational background supports his extensive experience in marketing and operations within the retail sector.
Background
Crispin Davies began his education at Sherborne School in Dorset, where he studied from 1977 to 1982. Following his undergraduate studies, he gained significant experience in retail operations and marketing, having worked in various roles at Tesco and Sainsbury's Homebase. His career has included positions such as Senior Manager in International Operations Development and Group Marketing at Sainsbury's Homebase, as well as leading the Tesco UK Trade Planning team.
Professional Experience
Crispin Davies has a diverse professional background, with roles spanning over two decades in the retail industry. He worked as Senior Manager in Trade Planning and Brand Communications from 2004 to 2008 and as Head of Store Format Insight and Planning from 2002 to 2004. His experience includes consulting for businesses of varying sizes, from startups with a turnover of £1 million to established companies generating £5 billion.
Achievements in Retail Development
During his tenure at Sainsbury's Homebase, Crispin Davies led the development of the Homebase megastore, showcasing his capability in large-scale retail projects. Additionally, he collaborated with Tesco's international country marketing directors to enhance marketing capabilities across 11 different markets, further demonstrating his expertise in international operations and marketing strategies.